Courses

SJCCI Courses

SJCCI Academy offers a variety of short courses for individuals who are looking to explore new topics of interest or specialise in a specific topic
  • Entrepreneurship & Business Start-Up Course

    Duration: 2 Days (Weekend Course)
    Venue: SJCCI Training Room, Jurong Point Office Tower

    Course Overview:

    This course is designed for aspiring entrepreneurs and individuals planning to start their own business. It covers essential knowledge and skills required to transform ideas into successful businesses.

    Key Highlights:

    • Understanding Business Structures in Singapore
    • Developing Business Plans & Models
    • Basic Accounting & Financial Planning
    • Legal & Compliance Requirements
    • Branding & Marketing Strategy
    • Government Grants & Support for Start-ups
    • Real-life Case Studies
    • Business Pitch Presentation Practice

    Outcome: Participants will leave with a clear roadmap to start their business confidently with essential tools and resources.

  • Digital Marketing & Social Media Course

    Duration: 3 Days (Evening Sessions)
    Venue: SJCCI Learning Hub, Jurong

    Course Overview:

    This course helps SMEs, entrepreneurs, and marketing teams to leverage online platforms for business growth. Learn practical skills and strategies to enhance your online visibility and attract more customers.

    Key Highlights:

    • Introduction to Digital Marketing Channels
    • Social Media Marketing (Facebook, Instagram, LinkedIn, TikTok)
    • SEO & Content Marketing Strategy
    • Running Effective Ads (Meta & Google)
    • Email Marketing & Automation
    • Building an Engaging Online Brand
    • Measuring & Tracking Marketing Success

    Outcome: Participants will be able to plan, execute and manage digital campaigns effectively for their businesses.

  • Financial Literacy & Business Accounting Course

    Duration: 2 Days (Full Day Workshop)
    Venue: SJCCI Training Room, Jurong

    Course Overview:

    Understanding business finance is critical for growth and sustainability. This course is tailored for business owners, freelancers, and SME leaders to manage finances efficiently and make informed decisions.

    Key Highlights:

    • Basics of Financial Statements (P&L, Balance Sheet, Cash Flow)
    • Budget Planning & Expense Management
    • Tax Planning & GST Essentials
    • Using Accounting Software (Xero / QuickBooks Introduction)
    • Financial KPIs for SMEs
    • Cash Flow Management Techniques
    • Risk Management & Financial Forecasting

    Outcome: Gain confidence in handling business finances, budgeting, and making sound financial decisions.